National Lampoon Said This Store Had the ‘Worst Name’ for a Business. Here’s How to Create a Sign Customers Won’t Forget.

National Lampoon Said This Store Had the ‘Worst Name’ for a Business. Here’s How to Create a Sign Customers Won’t Forget. National Lampoon Said This Store Had the ‘Worst Name’ for a Business. Here’s How to Create a Sign Customers Won’t Forget.

Your store sign is the first thing your customers see. So what makes a great one? We asked some of America’s Favorite Mom & Pop Shops® to explain theirs.

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