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He Walked Away From Wall Street at 23 to Open a Frozen Yogurt Shop. Now He’s CEO of the Entire Franchise, Which Brings In Over $20 Million a Year.

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June 4, 2026
He Walked Away From Wall Street at 23 to Open a Frozen Yogurt Shop. Now He’s CEO of the Entire Franchise, Which Brings In Over $20 Million a Year. He Walked Away From Wall Street at 23 to Open a Frozen Yogurt Shop. Now He’s CEO of the Entire Franchise, Which Brings In Over $20 Million a Year.

Neil Hershman left behind a lucrative but unfulfilling finance career to pursue a new venture.

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