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FIFA Clumsily Tried to Hide the Logos of These Banned Brands at the World Cup. It Put Them in the Spotlight Instead.

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June 26, 2026
FIFA Clumsily Tried to Hide the Logos of These Banned Brands at the World Cup. It Put Them in the Spotlight Instead. FIFA Clumsily Tried to Hide the Logos of These Banned Brands at the World Cup. It Put Them in the Spotlight Instead.

FIFA covered the Levi’s logo, taped over Heinz bottles and masked Beats headphones. The strategy backfired badly.

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