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She Watched Doctors Give Her 92-Year-Old Grandmother ‘the Worst of the Worst’ Nutrition. Now She’s Coming for a $6 Billion Market: ‘If Not Me, Then Who?’

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June 11, 2026
She Watched Doctors Give Her 92-Year-Old Grandmother ‘the Worst of the Worst’ Nutrition. Now She’s Coming for a $6 Billion Market: ‘If Not Me, Then Who?’ She Watched Doctors Give Her 92-Year-Old Grandmother ‘the Worst of the Worst’ Nutrition. Now She’s Coming for a $6 Billion Market: ‘If Not Me, Then Who?’

Jess Haghani never set out to be a founder. Now she’s betting her brand, Lucille Health, can take on the older-adult nutrition market.

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