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Home Franchises Like Taco Bell Are Stealing This Strategy from Nike — And It’s Working

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Franchises Like Taco Bell Are Stealing This Strategy from Nike — And It’s Working

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May 19, 2026

Franchises Like Taco Bell Are Stealing This Strategy from Nike — And It’s Working

Franchises Like Taco Bell Are Stealing This Strategy from Nike — And It’s Working

To stand out, chains are borrowing ‘drops’ from sneaker culture, serving up merch and food to restaurant fans.

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Updated May 19, 2026

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