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Gen Z Is Buying Themselves Toys in Record Numbers This Holiday Season. Here’s Why.

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December 23, 2025
Gen Z Is Buying Themselves Toys in Record Numbers This Holiday Season. Here’s Why. Gen Z Is Buying Themselves Toys in Record Numbers This Holiday Season. Here’s Why.

Experts blame the ‘Peter Pan Effect’ for young adults collecting plush toys like Labubu dolls and Jellycat.

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