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The Branding Battle Between College and the Trades Is Heating Up. Here’s Why Entrepreneurs and Marketers Should Care.

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September 11, 2025
The Branding Battle Between College and the Trades Is Heating Up. Here’s Why Entrepreneurs and Marketers Should Care. The Branding Battle Between College and the Trades Is Heating Up. Here’s Why Entrepreneurs and Marketers Should Care.

High-paying careers in aviation, trucking and the trades are real alternatives to college, but perception hasn’t caught up. Branding and PR will decide which story wins.

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