Talaat Moustafa Group (TMG),the leading real estate and tourism development companyandEgypt Education Platform (EEP),Egypt’s largest and fastest growing education service provider which isowned by Egypt Education Fund(a fundmanagedand backedby EFG Hermes),announcedtodaythe signing of a strategicallianceto establish a flagship private university within NoorCity(Noor), one of TMG’s fully integrated master developmentslocatedEastofCairo.
The new university will be developed on a dedicated land plot within Noor and will provide high-quality education across various faculties, supported by international academic affiliations. This project aims to meet the increasing demand for private higher education in Greater Cairo, particularly in East Cairo, which continues to experience strong population growth, rising household incomes, and a limited number of premium private universities.
EEP’s education portfolio currently includes (i) 23 schools and pre-schools, spreading across Egypt and offeringfivecurriculums(British, American, IB, Montessori and National) to over 15k enrolled students,and(ii) Selah ElTelmeez, Egypt’sleading education content developer serving between 3-4mn students annually.
This partnershipmarks EEP’s entry into the vastly growing higher education sector andbuilds on the successful collaboration between EEP and TMG, which includesfive schoolsthat currently serve around 9k students across TMG’s growing communitiesinMadinatyand El Rehabcities. These assets havedemonstratedstrong operational performance and reflect both parties’ shared commitment to delivering high-quality educationofferingswithin TMG’s communities.
Mr. Hisham Talaat Moustafa, CEO and Managing Director of Talaat Moustafa Holding Group, emphasized that signing this strategic partnership with Egypt Education Platform comes as part of the Group’s vision to deliver an integrated model for advanced, sustainable smart cities. He noted thatestablishinga private university within Noor Cityrepresentsa pivotal step in supporting the higher education sector and investing in human capital, shaping the future, and serving the community across all fields, in line with sustainable development goals and the enhancement of the quality of educational services.
He added that the establishment of the new university falls within the integrated suite of services that Talaat Moustafa Group is keen to provide within Noor City—similar toall ofthe Group’s cities—ensuring the delivery of distinguished educational servicesinaccordance withthe latest international standards. This will contribute to creating an advanced educational environment that serves the city’s residents and surroundingareas, andfurther strengthens Noor City’s position as a fully integrated destination for modern living.
Mr.Karim Moussa, Co-CEO of EFG Hermes, an EFG Holding company, commented:“We are excited to enter the higher education segment alongside our long-standing and reputable partner, TMG. This partnership marks a pivotal milestone for EEP, completing our fully integrated education ecosystem spanning Pre-K through K-12, educational content, digital learning platforms, and student transportation. By building on EEP’s strong Pre-K–12 backbone andleveragingour integrated platform and operational capabilities, the university willbenefitfrom agrowing network of schoolsthatenhance and support long-term enrollmentwhile enabling us to deliver top-quality, market-relevant university education. This milestone also advances EEP’s roadmap toward a capital market listing, anchored bythepartnership with TMG.”
EFG Hermes Investment Banking acted as the sole financial advisor for this strategic partnership.
This transaction is subject to the satisfaction of certain conditions and regulatory approvals.
About Talaat Moustafa Group (TMG)
Talaat Moustafa Group is the largest real estate and tourism developer in Egypt, and one of the leading integrated institutions in Egypt and the Middle East. Over nearly 55 years, the Group has successfully developed fully integrated, self-sustained, and sustainable cities and urban communities across Egypt, includingMadinaty, Al Rehab, and Noor in East Cairo;SouthMEDon the North West Coast; as well as Banan City in Riyadh, Saudi Arabia, and the “Joud” and “Yamal” projects in the Sultanate of Oman.
Talaat Moustafa Group is ranked among the top 6% of companies in emerging markets across Africa, the Middle East, and Latin America, with a market capitalization exceeding EGP 149 billion (equivalent to USD 3.1 billion). The Group also holds the largest land bank in Egypt, now exceeding115 million square meters, and its developments are home to more than1.5 million residents. The Group plans to extend its unique real estate development experience to more than 1.5 million new residents in Saudi Arabia, Oman, and Iraq between 2025 and 2030.
About Egypt Education Platform (EEP)
Egypt Education Platform, a subsidiary of Egypt Education Fund(managed by EFG Hermes),is one of Egypt’s leading Pre-K–12 education platforms, led by a world-class management team that has overseen the successful ramp-up and integrationand establishmentof 25 assetsoperatingacrossseveralhigh-rankingeducation brands, including GEMSbranded schools,Hayat International Academies, Trillium and PetalsNurseries, and Selah El-Telmeez.
Since its establishment in 2019, EEPhas built a distinguished educationplatformwith over 5,000teachers andemployees andcurrently provides educational services to over15,000 enrolled studentsacross its growing network of education assets nationwide, in addition tomore than3 million studentsbenefitingannually from Selah El-Telmeez’seducational platforms.
About EFG Holding
EFG Holding (EGX: HRHO.CA – LSE: EFGD) is a financial institution that boasts a legacy of more than 40 years of success in seven countries spanning two continents. Operating within three distinct verticals — the Investment Bank (EFG Hermes), Non-Bank Financial Institutions (NBFI) (EFG Finance), and Commercial Bank (Bank NXT) – the company provides a comprehensive range of groundbreaking financial products and services tailored to meet the needs of a diverse clientele, including individual clients and businesses of all sizes.
EFG Hermes, the leading investment bank in the Middle East and North Africa (MENA), offers extensive financial services, encompassing advisory, asset management, securities brokerage, research, and private equity. In its domestic market, EFG Holding serves as a universal bank, with EFG Finance emerging as the fastest-growing NBFI platform, comprising Tanmeyah, a provider of innovative and integrated financial solutions for small business owners and entrepreneurs, EFG Corp-Solutions, which provides leasing and factoring services, Valu, a universal financial technology powerhouse, Bedaya for mortgage finance, Kaf for insurance, and EFG Finance SMEs, which provides financial services for small and medium enterprises. Furthermore, the company delivers commercial banking solutions through Bank NXT, an integrated retail and corporate banking product provider in Egypt.
Proudly present in: Egypt | United Arab Emirates | Saudi Arabia | Kuwait | Bahrain | Kenya | Nigeria
Learn more about us at www.efghldg.com
Talaat Moustafa Group (TMG),the leading real estate and tourism development companyandEgypt Education Platform (EEP),Egypt’s largest and fastest growing education service provider which isowned by Egypt Education Fund(a fundmanagedand backedby EFG Hermes),announcedtodaythe signing of a strategicallianceto establish a flagship private university within NoorCity(Noor), one of TMG’s fully integrated master developmentslocatedEastofCairo.
The new university will be developed on a dedicated land plot within Noor and will provide high-quality education across various faculties, supported by international academic affiliations. This project aims to meet the increasing demand for private higher education in Greater Cairo, particularly in East Cairo, which continues to experience strong population growth, rising household incomes, and a limited number of premium private universities.
EEP’s education portfolio currently includes (i) 23 schools and pre-schools, spreading across Egypt and offeringfivecurriculums(British, American, IB, Montessori and National) to over 15k enrolled students,and(ii) Selah ElTelmeez, Egypt’sleading education content developer serving between 3-4mn students annually.
This partnershipmarks EEP’s entry into the vastly growing higher education sector andbuilds on the successful collaboration between EEP and TMG, which includesfive schoolsthat currently serve around 9k students across TMG’s growing communitiesinMadinatyand El Rehabcities. These assets havedemonstratedstrong operational performance and reflect both parties’ shared commitment to delivering high-quality educationofferingswithin TMG’s communities.
Mr. Hisham Talaat Moustafa, CEO and Managing Director of Talaat Moustafa Holding Group, emphasized that signing this strategic partnership with Egypt Education Platform comes as part of the Group’s vision to deliver an integrated model for advanced, sustainable smart cities. He noted thatestablishinga private university within Noor Cityrepresentsa pivotal step in supporting the higher education sector and investing in human capital, shaping the future, and serving the community across all fields, in line with sustainable development goals and the enhancement of the quality of educational services.
He added that the establishment of the new university falls within the integrated suite of services that Talaat Moustafa Group is keen to provide within Noor City—similar toall ofthe Group’s cities—ensuring the delivery of distinguished educational servicesinaccordance withthe latest international standards. This will contribute to creating an advanced educational environment that serves the city’s residents and surroundingareas, andfurther strengthens Noor City’s position as a fully integrated destination for modern living.
Mr.Karim Moussa, Co-CEO of EFG Hermes, an EFG Holding company, commented:“We are excited to enter the higher education segment alongside our long-standing and reputable partner, TMG. This partnership marks a pivotal milestone for EEP, completing our fully integrated education ecosystem spanning Pre-K through K-12, educational content, digital learning platforms, and student transportation. By building on EEP’s strong Pre-K–12 backbone andleveragingour integrated platform and operational capabilities, the university willbenefitfrom agrowing network of schoolsthatenhance and support long-term enrollmentwhile enabling us to deliver top-quality, market-relevant university education. This milestone also advances EEP’s roadmap toward a capital market listing, anchored bythepartnership with TMG.”
EFG Hermes Investment Banking acted as the sole financial advisor for this strategic partnership.
This transaction is subject to the satisfaction of certain conditions and regulatory approvals.
About Talaat Moustafa Group (TMG)
Talaat Moustafa Group is the largest real estate and tourism developer in Egypt, and one of the leading integrated institutions in Egypt and the Middle East. Over nearly 55 years, the Group has successfully developed fully integrated, self-sustained, and sustainable cities and urban communities across Egypt, includingMadinaty, Al Rehab, and Noor in East Cairo;SouthMEDon the North West Coast; as well as Banan City in Riyadh, Saudi Arabia, and the “Joud” and “Yamal” projects in the Sultanate of Oman.
Talaat Moustafa Group is ranked among the top 6% of companies in emerging markets across Africa, the Middle East, and Latin America, with a market capitalization exceeding EGP 149 billion (equivalent to USD 3.1 billion). The Group also holds the largest land bank in Egypt, now exceeding115 million square meters, and its developments are home to more than1.5 million residents. The Group plans to extend its unique real estate development experience to more than 1.5 million new residents in Saudi Arabia, Oman, and Iraq between 2025 and 2030.
About Egypt Education Platform (EEP)
Egypt Education Platform, a subsidiary of Egypt Education Fund(managed by EFG Hermes),is one of Egypt’s leading Pre-K–12 education platforms, led by a world-class management team that has overseen the successful ramp-up and integrationand establishmentof 25 assetsoperatingacrossseveralhigh-rankingeducation brands, including GEMSbranded schools,Hayat International Academies, Trillium and PetalsNurseries, and Selah El-Telmeez.
Since its establishment in 2019, EEPhas built a distinguished educationplatformwith over 5,000teachers andemployees andcurrently provides educational services to over15,000 enrolled studentsacross its growing network of education assets nationwide, in addition tomore than3 million studentsbenefitingannually from Selah El-Telmeez’seducational platforms.
About EFG Holding
EFG Holding (EGX: HRHO.CA – LSE: EFGD) is a financial institution that boasts a legacy of more than 40 years of success in seven countries spanning two continents. Operating within three distinct verticals — the Investment Bank (EFG Hermes), Non-Bank Financial Institutions (NBFI) (EFG Finance), and Commercial Bank (Bank NXT) – the company provides a comprehensive range of groundbreaking financial products and services tailored to meet the needs of a diverse clientele, including individual clients and businesses of all sizes.
EFG Hermes, the leading investment bank in the Middle East and North Africa (MENA), offers extensive financial services, encompassing advisory, asset management, securities brokerage, research, and private equity. In its domestic market, EFG Holding serves as a universal bank, with EFG Finance emerging as the fastest-growing NBFI platform, comprising Tanmeyah, a provider of innovative and integrated financial solutions for small business owners and entrepreneurs, EFG Corp-Solutions, which provides leasing and factoring services, Valu, a universal financial technology powerhouse, Bedaya for mortgage finance, Kaf for insurance, and EFG Finance SMEs, which provides financial services for small and medium enterprises. Furthermore, the company delivers commercial banking solutions through Bank NXT, an integrated retail and corporate banking product provider in Egypt.
Proudly present in: Egypt | United Arab Emirates | Saudi Arabia | Kuwait | Bahrain | Kenya | Nigeria
Learn more about us at www.efghldg.com
