Majed Al-Mutairi, CEO of Almasar Alshamel Education Co.
Majed Al-Mutairi, CEO of Almasar Alshamel Education Co., said that 2025 marked a pivotal year in the company’s journey, as the completion of its initial public offering coincided with strong financial and operational performance.
The growth in 2025 profit by 10% and revenue by 22% was driven by a nearly 20% increase in student numbers, reaching 28,000 students and beneficiaries across higher education and special needs education services, he added.
In an interview with Argaam, the top executive explained that overall student growth was largely due to the company’s ability to attract international students. “International students currently account for around 50% of total enrollment at Middlesex University Dubai, with further growth recorded at Abu Dhabi University and Liwa University. Attracting this segment has been one of the key growth drivers, alongside improving efficiency at existing centers and increasing utilization rates,” he stated.
The CEO further noted that student numbers at Middlesex University rose to approximately 7,000, a 14% growth, while beneficiaries of special needs education services reached about 8,000, up 16%.
He indicated that Nama Holding—in which Almasar Alshamel invests—recorded 24% growth in student numbers, supported by strong performance at Abu Dhabi and Liwa Universities, particularly after Liwa’s reclassification from a college to a university, which positively impacted demand for its academic programs.
The company currently operates in eight regions across Saudi Arabia through 39 locations, after adding four new sites in 2025. The future plan includes preparing 20 additional locations during 2026, according to the CEO.
Al-Mutairi also said that the company’s expansion is based on regional needs and population density, with particular focus on the Riyadh, Western, and Eastern provinces, alongside continued expansion in the northern and southern regions to ensure nationwide coverage.
He revealed that the company has obtained a license to operate residential care centers and is completing final procedures with the Ministry of Human Resources and Social Development, particularly regarding cost calculation mechanisms and payment processes to cover beneficiary expenses.
“We aim to continue with double-digit growth in 2026 in both revenues and student numbers, backed by geographic expansion, increased capacity, and enhanced student recruitment across various segments,” said the CEO.
Earlier today, Almasar Alshamil reported a net profit of SAR 130.4 million by the end of 2025, a 9% growth compared to SAR 120.1 million a year ago.
Majed Al-Mutairi, CEO of Almasar Alshamel Education Co.
Majed Al-Mutairi, CEO of Almasar Alshamel Education Co., said that 2025 marked a pivotal year in the company’s journey, as the completion of its initial public offering coincided with strong financial and operational performance.
The growth in 2025 profit by 10% and revenue by 22% was driven by a nearly 20% increase in student numbers, reaching 28,000 students and beneficiaries across higher education and special needs education services, he added.
In an interview with Argaam, the top executive explained that overall student growth was largely due to the company’s ability to attract international students. “International students currently account for around 50% of total enrollment at Middlesex University Dubai, with further growth recorded at Abu Dhabi University and Liwa University. Attracting this segment has been one of the key growth drivers, alongside improving efficiency at existing centers and increasing utilization rates,” he stated.
The CEO further noted that student numbers at Middlesex University rose to approximately 7,000, a 14% growth, while beneficiaries of special needs education services reached about 8,000, up 16%.
He indicated that Nama Holding—in which Almasar Alshamel invests—recorded 24% growth in student numbers, supported by strong performance at Abu Dhabi and Liwa Universities, particularly after Liwa’s reclassification from a college to a university, which positively impacted demand for its academic programs.
The company currently operates in eight regions across Saudi Arabia through 39 locations, after adding four new sites in 2025. The future plan includes preparing 20 additional locations during 2026, according to the CEO.
Al-Mutairi also said that the company’s expansion is based on regional needs and population density, with particular focus on the Riyadh, Western, and Eastern provinces, alongside continued expansion in the northern and southern regions to ensure nationwide coverage.
He revealed that the company has obtained a license to operate residential care centers and is completing final procedures with the Ministry of Human Resources and Social Development, particularly regarding cost calculation mechanisms and payment processes to cover beneficiary expenses.
“We aim to continue with double-digit growth in 2026 in both revenues and student numbers, backed by geographic expansion, increased capacity, and enhanced student recruitment across various segments,” said the CEO.
Earlier today, Almasar Alshamil reported a net profit of SAR 130.4 million by the end of 2025, a 9% growth compared to SAR 120.1 million a year ago.

