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Planet Fitness Said No to New Franchisees for a Decade. Here’s How This Guy Got a Yes.

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September 9, 2026
Planet Fitness Said No to New Franchisees for a Decade. Here’s How This Guy Got a Yes. Planet Fitness Said No to New Franchisees for a Decade. Here’s How This Guy Got a Yes.

For ten years, Planet Fitness had one rule for new franchisees: buy your way in. Then a hotel developer showed up.

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