‎Al Arabia awarded project with Sela to invest exclusive ad rights for Darb Al-Hijrah

Arabian Contracting Services Co. (Al Arabia) was awarded a project to Sela, a subsidiary of the Public Investment Fund (PIF), on Feb. 19 to invest the exclusive advertising rights for the Darb Al‑Hijrah Project.

According to a statement to Tadawul, the company said the project includes the construction, operation, and maintenance of all types of advertising billboards using the latest technologies across Darb Al-Hijrah Project, distributed along highways, secondary roads, and bus stations.

The contract operates under a revenue-sharing model with no minimum guaranteed amount, the company added.

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The award represents an important step in strengthening Al Arabia’s position in the outdoor advertising market and supporting business growth in line with the objectives of Saudi Vision 2030 through the development of a modern and efficient advertising infrastructure.

Further details will be announced upon signing the contract, the company noted, adding that there are no related parties to the deal.

Arabian Contracting Services Co. (Al Arabia) was awarded a project to Sela, a subsidiary of the Public Investment Fund (PIF), on Feb. 19 to invest the exclusive advertising rights for the Darb Al‑Hijrah Project.

According to a statement to Tadawul, the company said the project includes the construction, operation, and maintenance of all types of advertising billboards using the latest technologies across Darb Al-Hijrah Project, distributed along highways, secondary roads, and bus stations.

The contract operates under a revenue-sharing model with no minimum guaranteed amount, the company added.

The award represents an important step in strengthening Al Arabia’s position in the outdoor advertising market and supporting business growth in line with the objectives of Saudi Vision 2030 through the development of a modern and efficient advertising infrastructure.

Further details will be announced upon signing the contract, the company noted, adding that there are no related parties to the deal.