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How This First-Gen College Grad Went From Franchisee to Brand President: ‘I’ve Been in the Trenches’

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July 28, 2025
How This First-Gen College Grad Went From Franchisee to Brand President: ‘I’ve Been in the Trenches’ How This First-Gen College Grad Went From Franchisee to Brand President: ‘I’ve Been in the Trenches’

Susan Valverde built thriving franchises in economically disadvantaged areas. Now she’s leading other franchisees to success.

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